Founded in 1966, Nasser Rashid Lootah Group is one of the most diversified family-owned business conglomerates in the United Arab of Emirates. The group’s main operations range from real estate, general contracting, general trading, travel & tourism, cargo & logistics and hospitality.
Over 5 decades, NRL Group has grown steadfastly. With high quality headship approach, together with its qualified professional workforce and sustainable developments, the company will continue to create great economic, social and environmental benefits for all.
” We empower our employees to provide consistent quality products and services to our customers and deliver sustainable returns to our shareholders “
” To be a strong partner in nation building in fulfilling economic growth, enhancing the quality of life and contributing to a more sustainable future “
Nasser Rashid Lootah established his first trading company in january 1, 1966. He was a hardworking entrepreneur who progressed from being a trader to a self-made businessman. A born optimist, he managed his company with great dedication. Throughout 1966’s to 2000’s, mr. Lootah diversified his business interests in building contracting, Real estate, Travel & Tourism, Cargo, Logistics and Hospitality. With his admirable leadership and well-rounded expertise, his business has grown and become one of the most respective companies in the United Arab Emirates.
Nasser Rashid Lootah has helped shaped an important part of Dubai’s history and development. When Toyota building was built in 1974, the apartment block was one of only three buildings in the area, then known as defense roundabout. Its nickname came from the flashing neon Toyota advertisement that has been on its roof for more than 40 years. The building is once a landmark and has always been an important part of Dubai’s cityscape.
Nasser Rashid Lootah was known not only for his many business achievements but also for his philanthropic activities. In the fifties, Nasser Rashid Lootah with a number of his colleagues – Juma al Majid, Humaid al Tayer, Ahmad bin Sulayem and Abdullah al Ghurair – got the approval of Shaikh Rashid bin Saeed al maktoum to set up a charitable committee to collect donations to establish schools in Dubai. His efforts continued in this field and build schools and moques in Yemen, India and China. Mr. Lootah was a generous donor by nature, proven by his numerous undisclosed charitable works during his lifetime. He has the heart for the poor, and earned the love and respect by many people.

Nasser Rashid Lootah established his first company
and traded in general merchandise.

Diversified its business and started into
building contracting.

Toyota Building was built, is once a landmark and has always
been an important part of Dubai’s cityscape.

Diversified its business and started into
building contracting.

Toyota Building was built, is once a landmark and has always
been an important part of Dubai’s cityscape.

Become the General Sales Agent of Ethiopian Airlines.

Become the General Sales Agent of China Airlines.

Become the General Sales Agent of Air Seychelles in Dubai
and Northern Emirates.

Established Modern United General Trading, in partnership
with Saudi Binladin Group, built and operated two hotels in Yemen.

NRL Sons & Associates was formed as the parent
company for the Group, responsible for the
overall strategy & control of the individual companies.

Although the cargo division was already operating since
1981 under ATTA, it formed a separate legal entity & established
ATTA Shipping & Cargo.

Celebrated its 50th Founding Anniversary.

Opened a new branch at Naif - Dubai
A small river named Duden flows by their place and supplies it with the necessary regelialia. It is a paradise